Category Archives: Advertising

The on-going distortion of image by media

I was watching ‘Live with Regis and Kelly’ the other day and they were doing makeovers. Now, makeovers on talk shows have been a regular thing so that was nothing new. What was new was that when the woman came … Continue reading

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Fast-food chains still under attack for marketing to kids

For a couple years now, marketers in the fast-food industry have been strictly patrolled over what they seel to children. They’ve been told to change their menus to include healthier options and also have been told to only advertise the … Continue reading

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The social media trend

There is no denying that social media¬† has enveloped the business world into it. It is increasingly being used to increase brand awareness and in some cases revenue for certain companies. Sites like Facebook, YouTube¬†and Twitter are changing the way … Continue reading

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The man your man could smell like, and what he did to the marketing world

You’ve probably heard of the hype around Old Spice and its genius campaign. Here’s a run down of it if you haven’t: Its changed entirely the way people see social networking and has created opportunities for brands to create a … Continue reading

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